Semiconductor Engineering: Will PAYGO Shake Up How We Pay For Chips?

Guillaume Boillet, Director of Product Management at Arteris IP is quoted in this new article in Semiconductor Engineering:

Will PAYGO Shake Up How We Pay For Chips?

August 5th, 2021 – By Bryon Moyer

Superchip approach could reduce costs, but everyone is not convinced.

“This could turn out to be a brilliant business model if the optional features are enticing enough for a large part of the customer base to adopt them,” said Guillaume Boillet, director of product management at Arteris IP. “At the same time, it seems like a risky bet, considering the complexity of this multi-variate problem

To read the entire SemiEngineering article, please click here: https://semiengineering.com/will-paygo-shake-up-how-we-pay-for-chips/